New Brighton will be "ship shape" this summer thanks to an active partnership between environmental volunteers and Wirral Council.

The "New Brighteners" and Wallasey Constituency Committee will ensure there are plenty of bins around the area during the summer months.

The two groups want to stop visitors leaving their rubbish on the beach or along the promenade.

The clean-up plan includes the placement of four bulk bins around the popular Marine Lake area.

Each will have a capacity of 1,100 litres and the installation of 10 bespoke litter bins nestled into the sea wall along Ian Fraser Walk.

The new Brighteners who have been praised for their litter picking and pro-environmental stance have also worked with WBC to design the artwork that adorns the bulk bins with the nautical and nice slogan: “Let’s Keep New Brighton ship shape.”

Cllr Bernie Mooney, cabinet member for environment, praised the commitment and dedication work of the New Brighteners.

She said: “They contribute and awful lot to keeping the beaches in the area clean and have even branched out further into Wallasey and other areas.”

Cllr Mooney added that their work ensures locals and visitors alike get to enjoy “our fantastic peninsula”.

Tony Jones, chair of the New Brighton Coastal Community Team added: “ New Brighton is a historic seaside resort with much heritage coupled with a modern offer which has seen the area grow from strength to strength.

“Many people have a great deal of affection for the area. We welcome them back to come and make new memories, but we also want to encourage them to respect our public spaces for the benefit of everyone.”

Operation ‘ship shape’ will see the bulk bins will emptied every Monday and Friday and will be in place unto the end of summer . The bins along the promenade are a permanent fixture and are emptied are emptied daily.